Biometrics 2008 Exhibitor Newsletter

Welcome to our first newsletter for Exhibitors at Biometrics 2008. Plans for the event are progressing well and we would like to share with you the following developments and information.

1. Website uploads for www.biometrics2008.com

1.1 Your company information
Please send us your logo and company profile for uploading to the event website as follows:
- Logo in screen resolution sized at 100 pixels height.
- 100 word company profile
- Contact information to appear on the website.
- URL of the website we need to link to
Send to: karen@bluezulumarketing.co.uk if possible before 30 June 2008.

1.2 Company press releases
We are also offering exhibitors the facility to upload press releases relating to their presence at Biometrics 2008 to the Press Area of the event website. These should be sent in PDF format to
karen@bluezulumarketing.co.uk

1.3 Exhibitor information
The exhibitor manual containing all the information you need to plan your attendance at Biometrics 2008 will be available via the Exhibitor section of the website by the end of June 2008. You will also be able to download promotional materials from this area shortly.

2. Marketing and PR Services

Delegate and visitor promotion for the event is underway and over the coming months you will be sent printed and electronic invitations to send to your customers. We will also send you ‘See us at Biometrics 2008’ banners for your website and email communications. We hope that you will also be interested in the following new initiatives for exhibitors

2.1 VIP customer program
Invite 10 of your best customers on a VIP visitor pass – this entitles them to fast-track visitor registration, access to the exhibitor lounge and evening reception on Wednesday 22 October.
More details on this will follow in subsequent newsletters but if you are interested in discussing this please contact Karen Purvis at the Biometrics Marketing Office. Please note it is also possible to purchase reduced rate conference passes for your customers – see section 3.1 below.

2.2 PR services
We are working with the trade and broadsheet media to obtain press coverage in advance of the event. A number of publications are interested in bespoke articles by the exhibiting companies – if you are interested in pursuing this option please contact Karen Purvis on the numbers below for further information.

3. Conference preview

The conference programme is currently being finalised and we are pleased to announce an opening keynote by Meg Hillier, UK Parliamentary under Secretary of State for Identity. Many other confirmed speakers are listed on our website at www.biometrics2008.com. Conference sessions this year are as follows:

Help! My biometric has been stolen…
CTO Round Table: Tomorrow’s technologies
Streamlining business with biometrics
Biometric identity documents
Consumer-facing biometrics
Bleeding-edge technology and testing
Biometrics on the move
Standards and security
Developing effective biometric borders
Come fly with me - Biometrics in aviation
Biometrics in Europe

New for 2008 is a one day conference session ‘Advanced ID in the Corporate Environment’ offering a practical introduction to the use of advanced ID technologies – with a focus on biometrics – in the corporate environment.

3.1 Special reduced rates for Exhibitors
Exhibitors at Biometrics 2008 can benefit from reduced rate passes to the conference sessions – with a saving of £470 on the full delegate rate for the 3 days. It is also possible to purchase additional passes for your customers at this special rate.
Exhibitor registration forms are available for download within the exhibitor area of Biometrics 2008 website at www.biometrics2008.com/exhibitorarea.htm